When choosing a water softener for your home, it's essential to understand the significant variations in price and performance. You'll find options ranging from around £385 to over £3000.

The difference in cost primarily comes down to specification and performance of a water softener. Lower-priced models may be cheaper due to build quality and limited performance, which could lead to issues like frequent call-outs or leaks, as indicated by many consumer reviews. On the other hand, be cautious of very high-priced systems (over £3000) where salespeople might overstate specifications to earn commissions.

To make an informed decision, focus on reliability, lower running costs, and a longer lifespan. For a household of 1 to 7 people, a decent domestic water softener typically falls within the £700 to £1500 range. Even with research, the variety in this price bracket can be confusing.

At Pure Choice, we have over 45 years of experience in water softener supplies and installation. We are an independent company, not tied to any specific manufacturer or supplier. We believe a site survey is crucial for selecting the right home water softener. Please feel free to call us at 0800 068 1857. We offer friendly professional advice without any obligation to buy.
Julia Epova Edwards